The world feels like a beach just before the wave.
The tide has slipped back farther than anyone remembers, leaving the seabed exposed—brittle shells, old anchors, forgotten things shining in the strange light. There’s a stillness that isn’t peace; it’s the pause before something large decides to break.
You can see it in people’s faces. They’re , watching the horizon, unsure whether to run or stay. Prices climb, jobs vanish, the entertainment meant to comfort now hums like static. News, podcasts, and headlines all drum the same dull rhythm: fear, doubt, disaster, repeat. The air itself feels heavy, like it’s been left on too long.
No relief in sight, no place to ease the anxity of the restless soul.
Meanwhile, the grifters are scrambling—rebranding, shouting, selling miracle calm and prepackaged truth. They sense the ground shifting beneath them and think more noise will keep them afloat. But the crowd isn’t buying it anymore. The audience has started to drift toward silence, looking for somewhere they can breathe.
A man comented to me this week that stuck:
“I don’t know what you’re trying to sell.” when I was writing about something to give him, conversation.
And that’s the heart of it, isn’t it?
We’ve lived so long in a world built on sales pitches that genuine purpose sounds suspicious. When someone speaks plainly—without a price tag—the reflex is to flinch. We’ve forgotten what honesty feels like when it’s not monetized.
But the tide’s turning. People are learning to tell the difference between a warning and a sales pitch, between conviction and performance. They’re tired of alarm bells and cheap prophets. They don’t want spectacle—they want solid ground.
This is not marketing. It’s a mooring point—a quiet stretch of coast where you can check your rigging and catch your breath before the next swell hits. A safe harbour to weather the storm, to hold fast to what’s left that’s real and worth saving: faith, family, friendship, and truth spoken without showmanship.
The wave has formed, the warnings are felt the safe harbour is not full and the calm will come
as it always has.
The dawns sun rises clear and bright after a storm…Hope rising.
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